NAB Show
April 14-17, 2024
Las Vegas Convention Center
Booth: W2821
More innovation, more value, more growth
It's that time again: The international broadcast, media, and entertainment industry gathers in Las Vegas to discuss current developments, latest innovations, and future trends.
We look forward to discussing the following topics with you at NAB Show:
- What strategies are needed to adapt to ever-evolving consumer behavior?
- Which generative AI tools can enrich the viewers' experience?
- What methods can effectively distinguish content offerings?
- How can data analytics help make better decisions?
- How can viewers have a more interactive, personalized experience to bolster engagement and loyalty?
- What approaches can monetize content, maximize revenue potential and ensure long-term sustainability?
Explore tailored products and solutions that support broadcasters, media companies, sports associations, professional clubs, and rights holders to solve challenges in broadcast, content, experience, and marketing.
Connect with our experts in various media-focused practices and services such as Broadcast Transformation and Systems Integration, Digital Media Supply Chain, Foresight & Innovation, GenAI & Machine Learning, IP & Rights Management, OTT, and Salesforce.
Use this guest code for your complimentary ticket: NS7332
We bring sports home: Enjoy a living room experience in our booth. Discover how viewers use TVXRAY to customize live sports viewing experiences to their preferences and use interactive information on their smartphone, tablet, or big screen.
Curious about the simplicity and power of makalu cloud playout? Come see for yourself: Our Operator Suite offers a lifelike simulation of real-world control. Experience the seamless control of your playout for linear, OTT, and FAST, along with robust disaster recovery capabilities.
Just drop by and give it a shot!
Generative AI (GenAI) will touch and redefine every aspect of media. Companies have myriad ways, both foundational and aspirational, to tap GenAI’s power. Sign up to explore the following demos at NAB:
Maximize the impact of your CRM with a dedicated copilot for sales teams. Meet CRM users in existing environments like Microsoft Teams – connecting sales executives with data-driven audience insights to tailor their pitches and focus on the most relevant products for their client. Post-meeting, streamline the process of capturing key highlights and automatically integrate this information back into your CRM.
Use GenAI with your sales data, reporting and analysis, empowering sales to tap into new data, analyze it intelligently, and translate insights into improved sales and IP performance. With the power of a copilot, teams can unlock key insights to identify white space, expand existing targets, and increase revenue – without leaving environments they’re already in, e.g. Microsoft Teams.
Enhance the efficiency and accuracy of contract management by leveraging GenAI to automatically identify and extract critical information from digitized contracts. Seamlessly integrate contract data into a Rights Management System (RMS) in bulk, transforming a traditionally manual and error-prone task into a streamlined and scalable workflow.
When images need to be updated or transformed for multiple brands, platforms, or territories, creative teams spend significant time editing images in tools like Photoshop. By adapting past visuals, AI intelligently applies the appropriate branding treatments to a base image, significantly accelerating the creative workflow. See how creative teams can focus on innovation and design, eliminating repetitive tasks.
News organizations often struggle with recognizing what content they already have due to manual, disjointed workflows. GenAI introduces a transformative approach, enabling newsrooms to centralize collaboration, accelerate content production, and streamline story planning and distribution. By leveraging GenAI's deep content analysis and tagging capabilities, users can quickly locate specific content, like a cheerful “John Doe” discussing weather in a bowtie, resulting in a tailored video playlist for editing.
